These six anti-brass shampoos will keep your color-treated strands bright all winter long.
Influencer Keisha Charmaine shares her best tips for maintaining and caring for locs the right way.
Our editor breaks down why the Kérastase Elixir Ultime L'Huile Originale is a staple part of her hair care routine.
We're breaking down our top travel hair tips to know before your next getaway.
Looking for a gift that gives back this holiday season? Read on to find out about the Baxter of California Barbe(RED) Set.
Navigating holiday gift guides can be hard, but gift gifting doesn't have to be! This quiz helps you find the perfect hair gift for everyone on your list.
Online shopping just got a whole lot easier with Cyber Monday. Keep reading to see some of the best Cyber Monday deals for hair from your favorite brands.
We've rounded up the best Black Friday deals for hair lovers you need to get your hands on this year.
We've rounded up a few gift ideas for the beauty lovers in your life just in time for holiday shopping.
With the holidays quickly approaching, we've gathered three gift ideas that give back to amazing causes.
Should scalp oil be a part of your hair care routine? Our expert breaks down everything you need to know.
If you've never heard of charcoal for hair, here's everything you need to know about the trending beauty ingredient.
Can sandalwood oil actually help prevent hair loss? We investigate.
What is hair lotion and why is it a must-have product? We consulted a pro for on all things hair lotion and what this product means for your hair.
Searching for the perfect products to tame your mane? Meet the L'Oréal Professionnel Control Your Style collection.
Read on for everything you need to know about the Shu Uemura Chocolate Collection.
Looking for the perfect hair perfume for you? Read on for some of our top favorite scents to try this year.
Looking for a product to kick off your everyday styling routine? It may be time to invest in a hair primer.
Should you invest in a high hold hairspray? Our expert breaks down everything you need to know.
Haven't heard of the Dyson Airwrap yet? The all-in-one hair tool is about to change your styling routine forever.
Should you be co-washing your hair? Here's everything you need to know.
Wondering how you should be using root touch-up spray in your routine? Our expert breaks it all down for you.
The right leave-in conditioner could have your hair feeling softer in minutes. Looking for the best kind of leave-in conditioner for your hair type? Read on to see our top picks.
Hairspray is the most essential product in any woman's product arsenal. Here are our picks for best hairspray to try this year.
Our expert shares tips and tricks on how to get hair color off your skin.
Salt sprays are adored by many for helping to create gorgeous, beachy texture. Need help deciding which one to buy? Read on.
What exactly is minoxidil? We investigate how it works and what it can really do for hair loss.
Wondering how to care for brunette hair the right way? Follow these tips to keep your dark locks looking and feeling great.
If your hair care routine needs a major overhaul, consider stocking your medicine cabinet with these Allure Best of Beauty winners.
Summer is over, but that doesn't mean you're off the hook from your hair care routine. This is the post-summer hair care routine you need.
Looking to achieve a perfect blowout every time? Read on for some of our favorite blowout products you need to try.
Searching for the ultimate wig and extension glossary? An expert breaks down the terms you need to know.
Thinking of trying a new hair mask? Read on for everything you need to know about hair sheet masks plus our favorite one on the market right now.
Whether your mane is curly or straight, there's a hair brush that's right for everyone. These are some of the best ones on the market right now.
Dyson just rolled out a deluxe new version of its Supersonic hair dryer—one that’s covered in gold leaf.
Do you need a hot oil treatment for hair? An expert explains why the throwback hair treatment is back and bigger than ever.
What exactly does amla oil do for hair? Before you try it for yourself, read on for everything you need to know.
If you’re not sure what synthetic and human hair wig care requires, you’ve come to the right place.
Constantly forgetting to turn your flat iron off? Read on to learn how the Syiron Smart Flat Iron can be controlled right from your phone.
Are pre-shampoo treatments right for you? If you're considering adding one to your hair care routine, here's everything you need to know.
Never heard of dry shampoo paste before? It's about to become your favorite part of your hair styling routine. For everything you need to know, keep reading.
Looking to learn more about cleansing conditioners? For everything you need to know and product recommendations for every hair type, read on.
Worried that you're applying your leave-in conditioner all wrong? Don't panic. We're breaking down how to use leave-in conditioner like the pros.
Looking for the perfect air dry cream for natural looking waves? Our editor details how she uses the Redken No Blow Dry Hair Cream to create effortless texture.
Thinking about trying coconut oil for hair? From sun protection to deep conditioning, read on for everything you need to know about using it on your strands.
Interested in investing in your very own personalized shampoo and conditioner system? Keep reading for everything you need to know.
If you've ever dreamed of taking home an in-salon hair treatment, look no further than Kérastase Homelab. Read on to hear everything you need to know straight from an expert.
Obsessed with glitter? The new Too Faced and Drybar glitter hairspray may just be your favorite new hair product to add a bit of shimmer to your 'do. Read on for everything you need to know.
If you're constantly breaking out the flat iron, heat protection is crucial in avoiding damage to your strands. We've rounded up the best heat protectant products to add to your hair care routine.
Whether used as a style refresher or to add moisture to your strands, hair water is a must-have in your hair care routine. Looking for more information on hair water? Here's everything you need to know.
Curling wands are a quick and easy tool for creating the perfect ringlets. Looking for the perfect curling wand to add to your collection? We've narrowed down a few of our favorites.
Looking to speed up your next salon appointment? This new L'Oréal Professionnel product creates instant highlights in just minutes. Read on for more information and how you can try it for yourself.
Whether you're blonde, brunette, or trying out a fantasy shade, you're going to need a few hair care products to maintain your gorgeous color. We narrowed down the best products for every hair color you should have in your hair care collection.
If you've heard the rumors about what rosemary oil can do for your strands, you may be stumped on what's actually true. We investigate and break down everything you need to know about rosemary oil for hair.
Never heard of pumpkin shampoo before? Before you decide on adding one to your hair care routine, read on for everything you need to know plus a few pumpkin shampoos we're loving.
We’ve stocked our closets with all of the summer essentials, the only thing missing is something to help guard our strands against damaging chlorine, salt water, and UV rays—that’s where IGK Blocked Water-Resistant Hair Shield comes in.
Whether you're looking for a one time hair color change or want to try a new hue before committing, temporary hair dyes are the way to go. Need a new recommendations? Read on.
If you have oily strands and are in desperate need of a new shampoo, we’ve got you covered. We’ve rounded up six of the best shampoos for oily hair and they’re guaranteed to help you attain your best hair ever.
If you're obsessed with crystals, you're going to love Briogeo's newest product. For everything you need to know about rose quartz crystal for hair, read on.
Struggling to amp up your hairdo? We've got the volumizing hair product picks you need to beat flat, fine hair and end up with a luxurious 'do. Read on for these salon-approved formulas.
Mizani’s multitasking 25 Miracle Nourishing Oil is the only hair product you'll need this summer. Formulated with sunflower, jojoba, olive, coconut oils, and vitamin E, the luxurious treatment boasts 25 benefits and is suitable for all hair types.
Working with super fine strands? Salon quality thickening conditioners can help create the look of fuller hair. If you need a few recommendations, read on for some of our favorites.
CC cream is here to make your hair look and feel its best. Not sure how to incorporate a CC cream for hair into your hair care routine? We ask an expert to explain.
Looking for the perfect conditioner after a day at the beach? You may want to try a seaweed conditioner. If you're having trouble choosing one, these are a few that we're loving.
If your strands are feeling extra parched, you may want to invest in a salon quality shampoo for dry hair. Read on for some of our top choices.
Looking to tame your stubborn frizz this beach season? Beat the summer heat with 10 of our favorite humidity-resistant hair products.
A silver shampoo is a must for any salon blonde's hair care arsenal. Not sure what it is or how to use it? Read on for everything you need to know.
Looking to achieve the perfect beach waves without the drying effects of sea salt spray? Our expert breaks down all there is to know about sugar spray and which one she's currently loving.
Castor oil boasts amazing benefits for your strands, but how many are actually true? We're breaking down the fact and fiction of castor oil for hair and how to use it in your hair care routine.
IGK's Toning Drops are taking maintaining your icy blonde strands to the next level. If you've never heard of this product, read on to see why it may be your new go-to in your hair care routine.
Is hair oil a part of your hair care routine? If not, you may need to reconsider. Our expert breaks down everything you need to know about hair oils and product recommendations for every hair type.
If you're searching for a purple shampoo and conditioner system to add to your product arsenal, look no further. Read on to see why our editor loves the Redken Color Extend Blondage Shampoo and Conditioner.
Struggling to pack all of your favorite beauty products for your next vacation? Don't panic. We've gathered some of our favorite vacation hair products that are perfect for any girl on the go.
Choosing a new hair product can leave you feeling confused and frustrated, so it only makes sense to let the crowd help you out. Matrix Biolage Colorlast Conditioner is top-reviewed on Ulta.
Looking to try a vinegar rinse? Our expert breaks down how you can include one in your hair care routine and the formula she's absolutely loving right now.
Looking to update your beauty routine with some exciting new products? Here are our top picks for indie products at Anthropologie that you need to try ASAP.
It's been a while since the natural hair lightener craze of the '90s. Luckily, a few top hair care brands have debuted a new string of hair lighteners just in time for summer. These are our top picks.
If you have blonde locks, you know the struggle of trying to keep your color looking like you just left the salon. Read on for our top tips on how to maintain blonde hair with a few key products.
If you're constantly reaching for your styling tools, a quality heat protectant is essential to have in your hair care arsenal. Wondering how to find the right one for your hair? Read on.
What better way to celebrate Earth Day than to renew your commitment to practices that make you feel connected to the planet? Our expert stylists for Kérastase and L’Oréal Professionnel share their favorite nature-inspired products for your hair care routine—without sacrificing salon results.
We love beauty, but that shouldn't come at the expense of our latest paychecks. These Holy Grail hair products are under $15 and totally affordable.
It's no secret that thick hair requires a bit of extra maintenance, so a quality hair care routine is essential. If you're looking for the best shampoo for thick hair to add to your arsenal, read on for our top picks.
If you've ever dreamed of bringing the smell of a luxury salon into your home, the Kérastase Home Fragrance Diffusers might be just what you're looking for. Read on for everything you need to know.
You can find tons of information about tea tree oil for hair, but how much of it is actually true? If you're unsure what's fact or fiction, read on to find out everything you need to know.
You may think you've heard it all when it comes to hair care products, but this new launch definitely deserves your attention. Read on to see why overnight serum is one of our new favorite products this year.
Finding a flat iron that's right for your hair needs can be tricky, but don't worry. Here are some of our top recommendations for best flat irons you can buy right now.
Latina hair is not defined by one single type or texture, so what type of products are right for you? Whether you're strands are pin straight or big and curly, here are the best products for latina hair to try.
Combating gray hair isn't easy, but the right products can make all the difference in the overall look and feel of your strands. If you're on the lookout for the best shampoo for gray hair, here are our top picks.
Still unsuccessful when taking on the task of taming your curly hair? Kérastase brand ambassador David Lucas has the solution! Learn more about the best products for frizzy curls.
If you have natural hair, conditioner should be a staple in your hair care routine. Wondering what the best conditioner for natural hair is? Here are our top picks that you should be using now.
Blonde hair dye will always weaken your hair, but the right follow up products could do wonders for repairing and strengthening your strands after a fresh color. Our expert breaks down everything you need to know.
Hair mousse is without a doubt one of the most popular styling products out there, but it could turn into a mess if used incorrectly. Interested in learning more about hair mousse? Read on.
Achieving the perfect blowout is no easy feat, so choosing the right hair dryer is crucial. Wondering what the best hair dryers are to try on your mane? Here are our top picks.
Using hairspray may seem like a no brainer, but knowing the right way to apply it can be a game changer for styling your strands. Wondering how to use hairspray the right way? Read on.
Making hair serum a part of your daily hair care routine can be a total game changer for your strands. Not sure what hair serum is? We're breaking down everything you need to know.
If you're wondering how to get soft hair, the answer may be simply switching up your hair care routine. We're giving you our top tips and Holy Grail products to bring softness to your strands.
If your strands are super dry, jojoba oil may be the product of your dreams. Never heard of it? We're breaking down everything you need to know about jojoba oil for hair.
If your hair falls flat when you try to dry it naturally, you may need some help with your air drying routine. We've rounded up the best air-dry hair products for you to try.
When it comes to washing curly hair, chances are you've had a hard time finding the perfect shampoo for your unruly mane. We've rounded up the best shampoos for curly hair to try this year.
If you're looking for an easy way to boost your hair's volume, a good volumizing shampoo may be the key. We've gathered the best volumizing shampoos to try this year.
If you're looking for an easy way to boost your hair's volume, a good volumizing shampoo may be the key. We've gathered the best volumizing shampoos to try this year.
If you loved Aura Botanica as much as us, you’ll be happy to hear that the legacy continues in the form of even more premium ingredients. Read on to see all the updates on this fan-favorite formula.
We tested L’Oréal Professionnel’s Steampod flat iron and were impressed with the results. Read on to see how this product styles and takes care of your hair at the same time!
Don’t take a gamble when buying new styling products. Delphine Courteille, L'Oréal Professionnel brand ambassador, shares the best professional hair products that never let her down.
Dry shampoo makes having second day hair easier than ever before, but finding the perfect one for you can be tricky. We gathered the best dry hair shampoos for every girl on the go.
Women love filling their beauty drawers with tons of hair products, but are all of them really necessary? Our expert breaks down how to build a product routine for every hair type.
Looking for a new hair oil? We break down everything you need to know about using peppermint oil for hair including how to use it, the benefits, and why it's beneficial for your hair.
There are plenty of leave-in hair products out there, but not all of them are created equal. Read on to see why Mizani 25 Miracle Milk is our latest leave-in obsession.
If you're struggling to pump up the volume and looking to add texture to your 'do, look no further. Our expert breaks down everything you need to know about how to use texturizing sprays and why every woman should have it in their arsenal.
If you're hair is feeling extra dry, don't panic. We've rounded up the best conditioners for dry hair to bring moisture back to your mane.
If you've recently changed your hair color, it's likely that you'll need a brand new hair care routine. We've rounded up some of the best shampoos for colored hair to make sure you maintain your gorgeous hue.
We think embracing your natural texture should be easy, so we’re breaking down all of the textured hair products you should have in your arsenal based on your hair type. Prepare to fall in love with your hair.
Not sure if you hair could benefit from a deep conditioner? Our expert explains why everyone should use a deep conditioner and how to pick the perfect treatment for your strands.
Have you ever tried a hair mask? If not, you're in for a treat. This multitasking wonder will help your hair look more beautiful than ever before.
Wondering if it's important to buy shampoo and conditioner together? It is. We tapped a pro to explain why using a whole line may be key in getting the hair results you want.
If your old conditioner isn’t cutting it anymore and you’re looking for an upgrade, we’ve rounded up the best conditioners for curly hair from the L’Oréal portfolio of brands—well, 10 of them.
Oily hair shouldn't bum you out. With the right routine of products and styling treatments, you can achieve hair that feels manageable and looks beautiful.
Strong hold hairsprays can be your best friend on a blustery day. Here's which to buy and how to use them.
The best curly hair products shouldn't be hard to find. To keep your ringlets looking shiny and fresh, try some of our favorite product picks.
Finding the perfect gift can be a challenge, so let us do the heavy lifting on this one. We picked 10 travel size beauty gifts that are a fit for everyone on your list.
Cleansing oil shampoo may not be the formula you grew up with, but we're willing to bet you'll fall in love with its results.
Contrary to popular belief, all hair brush kinds aren't created equal. Whether you need a boar bristle brush or a round brush, we can guide you.
If deciding what to bring in your carry-on is giving you major anxiety, fear not. We’ve rounded up some travel size products to make your hair looks flawless all vacation long.
Ditch the heavy creams and try a new kind of blowout, one optimized for shine and bounce. Follow these blowout tips for the best 'do of your week.
Travel is complicated, but looking good while on that faraway beach doesn't have to be. If you're looking for travel size Mythic Oil, you've come to the right place.