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There aren’t many hairstyles that are as high stakes as one warn on the red carpet. The celebrity donning the hairstyle needs to love it, it needs to look flawless from every angle, and (most importantly) it needs to last all night long. From the red carpet to the after party (and even to the after after party), celebrities need to have flawless hair through it all.
How do stylists create these long-lasting red carpet hairstyles? According to Michelle Patton, Pureology brand ambassador and celebrity stylist, it’s all about communication and the products they use.
Before she begins styling, Patton likes to talk with her celebrity client about what they’d like their hair to look like. Patton usually comes to the appointment with a few of her own ideas, having spent some time thinking about what would be appropriate for the event. Once she and the client agree on the style, Patton begins prepping the hair. These days, she’s using Pureology’s Style + Protect range for all of her styling needs.
On The Rise [Root-Lifting Mousse] is Pureology’s root lifter and that is a necessity because that is going to give me control over the style before I begin to style it.
Patton determines which products to use next based on which style she is about to create.
“If I’m going to do something sleek and smooth, I’m going to work towards Shine Bright [Taming Serum] because it’s a serum and it’s going to add a little bit of shine to her hair. It starts out as a cream and the more you start to emulsify it the more it’ll slip in your hands,” the stylist explains.
If it’s texture the clients after, Patton chooses between two different texturizing products.
“If she wants some texture, then I might use some Wind Tossed [Texture Finishing Spray]. It has the styling benefits of a hair spray and texturizer in one. I love it just to be able to pull hair apart and spray it just to widen it, it’s great for finer textures,” she explains.
Patton notes that she likes to add the texture paste to wet hair and blow dry it in to give the hair tons of texture. While Patton is styling the hair, she lightly sets the style with Pureology’s Soft Finish Hair Spray. Because the hairspray does not dry stiff, she can continue to style the hair as much as she pleases. Soft Finish Hair Spray also has thermal protection which helps protect the strands while they’re being styled.
The last step for any red carpet style is Lock It Down Hair Spray.
“This is the hairspray that’s the finish. When I’m done, I need nothing else,” the stylist says.
After Patton sets her clients hair, they’re ready to hit the red carpet and party all night long knowing their hair will look stunning all night long. Just follow Patton’s simple steps and you’ll have red carpet-worthy hair every day.
Need a red carpet worthy hairstyle for your next big event? Use our salon locator to book an appointment with a stylist near you.
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