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Everyone loves how they look and feel when leaving the hair salon with a fresh blowout. Your confidence is at an all-time high. You look good—and you know it! Unfortunately, that confidence begins to take a dip when your day three blowout starts to lose its day one swagger. We wanted to know: is it even possible to stretch a blowout a full week?
To get to the bottom of our pressing question, we sat down with Rodney Cutler, Redken brand ambassador and celebrity stylist. Cutler not only revealed it is possible to have envy-inducing day seven hair, he revealed all of his tricks and tips to make sure you achieve the blowout of your dreams.
Cutler insists the prep phase is critical if you want to ensure you’ll have a long lasting blowout. Interestingly, while this phase is indeed critical, it’s more about what you shouldn’t do to your locks. The best thing you can do to prep your hair for a long lasting blowout is lay off the oil.
Lots of our clients will say that they want some extra shine and they’ll layer in some argan oil. But this is the time that you have to think ahead and you might have to give up a little bit of shine for a little bit more longevity.
If you plan to have your blowout last a full week you’ll have to skip a wash day or two, which means the natural oils your scalp produces will have more time than usual to build up. Ultimately, adding other oils to your strands leaves you at risk of having seriously greasy hair by day three. Instead, Cutler recommends priming your hair with a volumizing foam like Redken’s Guts 10 Volume Spray Foam.
We all know you can’t have a flawless blowout without a hair dryer. While the hair dryer gets all of the glory, it turns out one tiny attachment is actually doing most of the heavy lifting.
“The number one tool is the nozzle on the blow dryer,” Cutler explains. “If you blow the air all over the hair cuticle, it’s not going to seal the shiny polished look in the cuticle. So you want to make sure the nozzle on the blow dryer is helping direct the air from the roots to the ends.”
The other tool Cutler can’t live without? A good quality boar bristle brush.
“They’ve been around since the beginning of time but there’s a reason for that...They help create tension in a healthy way that keeps the hair polished looking.”
After you’ve made sure you have the right tools, the next thing you’ll need to do is master the techniques professionals use to create a long lasting blowout. Luckily, Cutler explains the number one technique top stylists swear by is pretty simple.
“When it comes to the blow-drying technique, is it critical that you actually let the hair cool down on the brush,” Cutler says. “If you don’t there will be a little bit of moisture in the hair still and that moisture throughout the day will collapse the blow dry or make it revert back to its natural texture. So it’s really important that you give it a very good blow dry, make sure it’s completely dry but also letting it cool down on the brush and that will give longevity.”
Now that your hair has been prepped, blown out, and cooled down (don’t skip that step!), you’ll need the perfect product to make sure your style lasts all week. Luckily, Cutler’s got just the thing.
“My favorite finishing product is Redken Fashion Work 12 [Versatile Working Spray]. I use it during fashion shows, I use it on clients, and we use it on just a classic blow dry. What it does, I believe, is it seals in the blow dry,” Cutler explains. “Traditional hair spray was designed to be kind of sticky, but now they’re designed almost to polish.”
Heading to the salon and getting a blowout is the easy part. If you aren’t lucky enough to have a live-in hair stylist, you’re going to want to pick up a few products to make sure your blowout remains flawless all week.
“You want a nice dry shampoo like Pillow Proof [Blow Dry] Two Day Extender by Redken,” Cutler says. “If you have excess oil on the scalp, as you run your hands through your hair it’s going to sort of slide through the hair and it’s going to make your hair greasy.”
If your hair isn’t greasy but you’re beginning to lose volume due to excess moisture, Cutler recommends Powder Grip 03 Mattifying Hair Powder by Redken.
“It’s a powdery styler. It’s like talcum powder for styling and it gives you just immediate volume,” Cutler explains. “Powder that in and run your hands through and you’ll get a little extra out of the fullness without having to go back into the blow dry phase.”
“Avoid humidity. That’s the critical thing,” Cutler urges.
While the rule is quite simple, avoiding humidity might be a little harder than you think.
“Even if you’re in an indoor swimming pool and aren’t planning on wetting your hair, the moisture in the air will revert everything,” the stylist adds. “You want to keep your hair in as dry of an environment as possible.”
Cutler’s last rule is for everyone who can’t stop touching their freshly blown out locks. We know they feel just as good as they look, but please, hands off.
“The more rubbing of the scalp, the more oil you’re going to attract and the more it’s going to run through your hair. So keep your hands out of your hair as much as possible.”
If you follow these simple steps, we’re sure you’ll love your blowout on day seven just as much as you did on day one.
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