Bain Riche Chroma Respect Sulfate-Free Shampoo
Why You'll Love It
If you color your hair and want to reduce the damage it can cause, you’ll want to add the new Kerastase Chroma Absolu line to your routine. The Bain Riche Chroma Respect Sulfate-Free Shampoo gently cleanses, hydrates the hair, protects hair color, and prevents color fading. The rich formula is designed for medium to thick hair types to provide deeper nourishment and protection from frizz.
This sulfate-free shampoo features breakthrough technology that infuses centella asiatica, a flowering plant with soothing and recovering properties, with one of the most restoring acids. The formula also includes lactic acid to help gently exfoliate and seal the surface of the hair. In addition to its nourishing and protecting benefits, this shampoo has a one-of-a-kind scent that combines notes of vibrant cardamom, neroli, and warm sandalwood wrapped by a precious tuberose flower and delicate orange blossom heart. When used as a system, hair is 95% smoother.**
The Benefits
• Protects color from stripping or fading away*
• Hair is 95% smoother**
• Transforms fiber surface for immediate softness and less frizz ***
• For all hair types and textures
• All types of damaged hair
• Suitable for color-treated hair
*SYSTEM OF BAIN RICHE CHROMA RESPECT + MASQUE CHROMA FILLER
**SYSTEM OF BAIN RICHE CHROMA RESPECT + SOIN ACIDE CHROMA GLOSS + MASQUE CHROMA FILLER VS. UNTREATED HAIR
***VS. NON-CONDITIONING SHAMPOO
Pro Tips
• Wet hair before applying a quarter-sized amount of shampoo. Add water and emulsify.
• Rinse thoroughly and repeat. The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends.
• Rinse thoroughly.
• Follow with the Fondant Cica Chroma Conditioner, the Chroma Filler Mask or the Soin Acide Chroma Gloss.
Get the Look
This Will SAVE Your Color | Worth The Hype | Hair.com By L'Oreal
By incorporating amino acid hair treatments into your hair care routine, you’ll reap the rewards of Insta-worthy hair that looks and feels healthy. In Kérastase's new Chroma Absolu collection, amino acids and Centella Asiata team up to help strengthen the hair fiber and smooth your strands while preventing color fade. In honor of Kérastase's biggest launch of 2022, Kimberly King of Riah Hair Salon is here to share a full review.
