Pureology
Strength Cure Best Blonde Purple Shampoo
Bottle blondes—when it comes to caring for your hue, don’t stop at cleansing and color maintenance. ... Read full description
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Bottle blondes—when it comes to caring for your hue, don’t stop at cleansing and color maintenance. You should also add repairing and strengthening to your list of healthy hair goals. Formulate with keravis, astaxanthin, purple orchid toning pigments, and the brand’s exclusive Antifade Complex®, this anti-brass purple shampoo works to brighten, tone, and fortify damaged and lightened color-treated hair.
Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.
For best results, follow with Strength Cure Blonde Purple Conditioner and Miracle Filler Treatment.
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Key Ingredients
• Keravis
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• Astaxanthin
a strengthening protein known to prevent hair breakage
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• Purple Orchid
a powerful antioxidant part of our exclusive Asta-Repair technology that helps heal and repair damaged hair
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• Antifade Complex
known to provide violet toning properties
- a patented ingredient to protect color vibrancy and ensure lasting color payoff with Sunflower Seed
- a UV Filter
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Free From
No Sulfates
and Vitamin E to fight color-depleting environmental effects while ensuring lasting shine
- No Parabens
- No Mineral Oil
- No Animal Products or by-products
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Ingredient List
AQUA / WATER / EAU
Products not tested on animals
- DISODIUM LAURETH SULFOSUCCINATE
- SODIUM LAURYL SULFOACETATE
- CI 60730 / ACID VIOLET 43
- ACRYLATES/BEHENETH-25 METHACRYLATE COPOLYMER
- OLEA EUROPAEA FRUIT OIL / OLIVE FRUIT OIL
- HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT
- MAGNESIUM NITRATE
- POLY(LINSEED OIL)
- BENZOPHENONE-4
- ORCHIS MASCULA EXTRACT
- METHYLCHLOROISOTHIAZOLINONE
- MAGNESIUM CHLORIDE
- METHYLISOTHIAZOLINONE
- POTASSIUM SORBATE