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L'Oréal Professionnel

Serie Expert Silver Purple Shampoo

A purple, color-toning shampoo that neutralizes brassiness in white, gray, or blonde hair.

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Whether you're a bottle blonde or embracing the gray hair trend, a purple shampoo like L'Oréal Profe ... Read full description

Serie Expert Silver Purple Shampoo
L'Oréal Professionnel

Serie Expert Silver Purple Shampoo

A purple, color-toning shampoo that neutralizes brassiness in white, gray, or blonde hair.

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Whether you're a bottle blonde or embracing the gray hair trend, a purple shampoo like L'Oréal Professionnel Serie Expert Silver Shampoo is a must-have. This color toning formula contains violet micro-pigments that eliminate brass to help restore cool tones to your salon color. Swap this with your regular shampoo once or twice a week for noticeably brighter, softer, and shinier strands.
Distribute evenly through wet hair and lather. Rinse thoroughly. Repeat process if necessary.
  • CI 60730 / ACID VIOLET 43 HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN
  • MAGNESIUM ACETATE
  • ASPARTIC ACID
  • DISTEARATE
  • CI 60730 / ACID VIOLET 43 CITRIC ACID
  • PARFUM / FRAGRANCE.
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