Pureology

Hydrate Shampoo

A deeply hydrating, color-preserving shampoo for normal to thick dry, color-treated hair.
Hydrate Shampoo is rated 4.5 out of 5 by 197.
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If you struggle with dry, color-treated hair, consider this hydrating shampoo your new Holy Grail. C ... Read full description

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Hydrate Shampoo
Pureology

Hydrate Shampoo

A deeply hydrating, color-preserving shampoo for normal to thick dry, color-treated hair.

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Available for orders between $35 - $1000 with Afterpay Learn more
If you struggle with dry, color-treated hair, consider this hydrating shampoo your new Holy Grail. Containing ingredients like jojoba, green tea, and sage, this shampoo kicks off your hair care routine with intense moisture while Pureology's exclusive AntiFade Complex® protects color vibrancy. Not to mention: it's formulated with an aromatherapy blend of Lavendar, Bergamot, and Patchouli—so your mane will look, feel, and smell great.
Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. Follow with Hydrate Conditioner and Color Fanatic Multi-Tasking Leave-In Spray for best results.

Key Ingredients

• Jojoba , known to moisturize hair

• Green Tea , known to promote healthy scalp

• Sage , known to stimulate healthy hair follicle

•Antifade Complex , a patented ingredient to protect color vibrancy and ensure lasting color payoff with Sunflower Seed , a UV Filter , and Vitamin E to fight color-depleting environmental effects while ensuring lasting shine

Free From

No Sulfates , No Parabens , No Mineral Oil , No Animal Products or by-products , Products not tested on animals

Ingredient List

AQUA / WATER / EAU , SODIUM COCOYL ISETHIONATE , DISODIUM LAURETH , SULFOSUCCINATE , SODIUM LAURYL SULFOACETATE , SODIUM LAUROYL , SARCOSINAT , , COCAMIDOPROPYL BETAINE , GLYCERETH-26 , DECYL GLUCOSIDE , COCONUT ACID , , SODIUM ISETHIONATE , , , PPG-5-CETETH-20 , DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER , , POLYQUATERNIUM-7 , AMODIMETHICONE , COCO-BETAINE , POLYQUATERNIUM-10 , , PEG-55 PROPYLENE GLYCOL OLEATE , , CARBOMER , C11-15 PARETH-7 , BENZOIC ACID , LAURETH-9 , , , , , , , TRIDECETH-12 , , SODIUM BENZOATE , HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT , MAGNESIUM NITRATE , C12-13 PARETH-23 , C12-13 PARETH-3 , BENZOPHENONE-4 , TETRASODIUM EDTA , , HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN , WHEAT AMINO ACIDS , HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL , CI 60730 / EXT. VIOLET 2 , METHYLCHLOROISOTHIAZOLINONE , , SORBIC ACID , MAGNESIUM CHLORIDE , METHYLISOTHIAZOLINONE , POTASSIUM SORBATE , DISODIUM EDTA , HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL , , CAMELLIA SINENSIS LEAF EXTRACT , ROSA CENTIFOLIA FLOWER EXTRACT , ALOE BARBADENSIS LEAF EXTRACT

TotalBeauty.com's 2016 Total Beauty Awards: Hydrate Shampoo won Reader's Choice Honorable Mention Shampoo for Color-Treated Hair
Rated 5 out of 5 by from Very happy.. [This review was collected as part of a promotion.] This shampoo is excellent because it moisturizes the hair a lot and leaves it very soft and with a manageable texture to dry your hair.
Date published: 2021-01-15
Rated 4 out of 5 by from Still worth the price Great product for colored hair. Only 4 stars because I originally bought Pureology because it was the only product on the market that didn't have water listed as it's first ingredient. I guess that sort of commitment can't last forever.
Date published: 2021-01-09
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