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How Shu Uemura Art Of Hair's Ashita Supreme Range Transformed My Dry, Damaged Hair

Shu Uemura Art Of Hair's Ashita Supreme Range is a multi-product system designed to revive dull, damaged hair. Inside, one writer puts it to the test.

My hair and I have a complicated relationship. Though I don't deal with damage from bleach or coloring (virgin hair here, folks), I am not innocent. I've put my mane through its fair share of trauma: Years of flat ironing wet hair (I'm cringing right there with you) along with putting off trims for months at a time led me to ultimately throw in the towel and accept the stringy strands, unsightly split ends, and all-over frizz that I convinced myself to be my hair's fate. It wasn't until I began writing about beauty and testing out efficacious formulas that use high-quality ingredients targeted to restore dry, damaged hair that I had hope I could transform the future of my hair (regular trims helped, too).

One such product line that has earned top-shelf status in my collection is the Shu Uemura Art Of Hair Ashita Supreme Range, a multi-product system designed to revive dull, damaged locks. My naturally thick, curly hair appreciates the thoughtfully formulated products, salon-worthy results, and ease of use. Keep reading to find out how exactly these Shu Uemura hair products improved my hair's strength, bounce, and shine.

What Does Shu Uemura Art Of Hair Ashita Supreme Do?

Our hair and scalp are faced with damage every day. There are external factors like frequent hot tool use, environmental conditions, and overwashing, but there are also things that are out of our control to consider, like hormonal imbalances, age, and genetics. The Shu Uemura Art Of Hair Ashita Supreme Range prioritizes bringing hair back to a healthy state despite these things.

The line consists of a shampoo, conditioner, serum, and mask, all of which are infused with the line's signature ingredient: Japanese-sourced ashitaba. This plant extract is known for its self-regenerating properties—when the stem is cut, the plant is able to grow a new leaf just 24 hours later. For hair that's damaged, this rare ingredient can come with some seriously impressive, hair-restoring benefits.

The Shu Uemura Shampoo removes the day's impurities and minimizes breakage while the Ashita Supreme Intense Revitalization Conditioner douses hair with intense hydration and smooths out frizz. For maintaining hair's shine and nourishing tresses that need the extra TLC, turn to the Ashita Supreme Intense Revitalization Hair Serum. The serum can also be used on second- or third-day hair to enhance your style. Finally, the Ashita Supreme Intense Revitalization Hair Mask is formulated to conceal split ends, strengthen damaged strands, and mend breakage.

Who Is Shu Uemura Art Of Hair Ashita Supreme Good For?

This Shu Uemura Art Of Hair hair line is ideal for all hair types and textures, but anyone with damaged hair that lacks shine, is prone to breakage, or deals with dryness will find it the most beneficial. Use Shu Uemura for hair that's frequently exposed to hot tools, or if you just need a pick-me-up from environmental stressors.

How I Use Shu Uemura Art Of Hair Ashita Supreme In My Hair Routine

I really feel like I'm getting a salon-quality experience when I use these products, plus they give me a sense of tranquility, in part due to the organic, fresh, non-synthetic scent they have. You don't need to use a lot to reap the benefits either—the ingredients are potent and hard at work even if you use a small amount.


Ashita Supreme Intense Revitalization Shampoo
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Shu Uemura

Ashita Supreme Intense Revitalization Shampoo

A revitalizing shampoo for dull and damaged hair.

Old price New price $49.00
One size available
10 fl oz

Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Shampoo

To start, I shampoo my hair using the Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Shampoo. I find that the formula foams instantly and doesn't require a ton of product to create a nice lather. It has a thin, creamy consistency that never feels heavy on the scalp. Think of this like a foaming facial cleanser—but for your hair. It deeply cleanses and gets rid of any build-up and dandruff (which I tend to have a lot of). Even after a single shampoo, it left my hair feeling clean.

Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Conditioner


Ashita Supreme Intense Revitalization Conditioner
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Shu Uemura

Ashita Supreme Intense Revitalization Conditioner

A revitalizing conditioner for dull and damaged hair.

Old price $59.00 New price $53.10
One size available
8 fl oz

I follow up with the Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Conditioner, which is an incredible detangler for my curly, finicky hair. I always like to leave conditioners in my hair for a few minutes before rinsing them out to let the ingredients work their magic. After rinsing this product out, my hair feels undeniably smooth, especially my normally-dry ends.

Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Hair Serum


Ashita Supreme Intense Revitalization Hair Serum
Discover

new

Shu Uemura

Ashita Supreme Intense Revitalization Hair Serum

A revitalizing leave-in treatment for dull and damaged hair.

Old price New price $69.00
One size available
3.04 fl oz

The Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Hair Serum is my favorite from the range. It has a thick, jelly-like consistency and I like that there's not just one way to use it. Like a typical serum, I use it immediately post-shower and find that I'm left with touchable softness once my hair air dries. I also use it to revive my days-old blowout to bring back shine, enhance my curls, and gently hydrate. The best part about using this serum is that it doesn't leave my hands feeling sticky after application.

Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Hair Mask


Ashita Supreme Intense Revitalization Hair Mask
Discover

new

Shu Uemura

Ashita Supreme Intense Revitalization Hair Mask

A revitalizing mask for dull and damaged hair.

Old price New price $69.00
One size available
6 fl oz

I use the Shu Uemura Art Of Hair Ashita Supreme Intense Revitalization Hair Mask for weeks my hair has been styled a lot and needs a reset. Compared to other hair masks in my rotation, this one has a thinner consistency, which means it never weighs my hair down or makes it appear flat. Instead, I'm able to apply it from root to tip and enjoy the soft, shiny strands I’m left with. To use this mask, I apply it all over my head after shampooing and conditioning and let it sit for five minutes before rinsing out. If you have thick, curly hair like I do, you can follow up with the Shu Uemura Art Of Hair Essence Absolue Nourishing Protective Hair Oil.

All in all, these Shu Uemura Art Of Hair hair products are excellent for promoting shine and eliminating frizz all while evoking an all around sensory experience.

Looking for more products to help keep your hair happy and healthy? Find the formulas pros rely on at Hair.com.

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