Each year, Dolce & Gabbana’s Alta Moda runway shows display some of the most beautiful and innovative couture looks in the fashion world. On July 6, this year’s Alta Moda show took place at a breathtaking villa in Lake Como, Italy, where celebrities and influencers flocked to see what Dolce & Gabbana would do next.
Redken artists were along for the ride to create some of the most stunning looks of the evening. Guido Palau, Redken global creative director, and Josh Wood, Redken global color creative director, capitalized on colorful Italian romance with pastel colors, floral embellishments, and jeweled headpieces.
Among the most memorable looks of the night was a long, midnight blue wig created by Josh Wood. Palau, known for his signature runway looks including the revived ‘90s claw clip we saw earlier this year, paired the mermaid-inspired hue with loose waves and a beaded flower headband.
“For this look, Josh did an amazing cobalt blue that fades a bit in a beautiful way. I took a large curling iron and created waves—like a rich hippie,” said Palau.
From vibrant hues to lengthy locks, the mermaid trend has been more popular than ever in the past couple of years. If you’re hoping to achieve and maintain the perfect mermaid hair color, you’re going to need to add a few trusted salon quality products to your collection. For a shampoo and conditioner that protects against color fading, we recommend the Redken Color Extend system. Since brighter colors can take a serious toll on your strands, we recommend investing in a mask that’s formulated to provide stronger protection and to extend the life of hair color like the Redken Color Extend Rich Recovery Mask. The mask leaves hair feeling moisturized, manageable, and vibrant.
Since no mermaid look is complete without effortless waves, read on for a step-by-step guide to recreating Palau’s style.
Start by prepping your mane with Redken All Soft Mega Shampoo and Conditioner. Once washed, towel-dry and apply a quarter-sized amount of Redken Satinwear 04 throughout your hair for added heat protection and smoothness. Blow dry in small sections using a round brush to create luxurious smoothness. Starting just below the hairline, begin adding exaggerated waves throughout your hair using a 2-inch curling iron.
For added shine, spritz Redken Shine Flash 02 throughout your lengths for a high-gloss finish. To complete the look, add a drop or two of the Redken Glow Dry Style Enhancing Blow-Dry Hair Oil to your palms and run them through your crown for instant hair shine.
Looking for more expert styling tips? Use our salon locator to book an appointment at a salon near you.