10 Hottest Hair Color Trends To Try In 2018

photo of woman with trending rainbow hair color

With every new year, comes new trends. It is so exciting to see all of the fresh and innovative ideas stylists are experimenting with, but it can be hard to figure out which trend is perfect for you. If you’re not sure which hair color trends are worth leaving behind and which are worth trying, look no further. We’ve rounded up 10 of the hottest hair color trends in 2018 and we’re sure you wear them all flawlessly.

Oil Slick

Not many women would love to have their hair described as an “oil slick,” but that’s because most women haven’t seen this breathtaking color. The “oil slick” trend masterfully blends purples, greens, and blues for a final color that looks like the rainbow reflecting off a puddle of oil.

Buttered Rose Gold

Millennial pink was the most popular color of 2017 and isn’t going anywhere—but it is getting an upgrade. Buttered rose gold is the newest iteration of millennial pink hair, one that’s perfect for anyone who loves colorful locks but needs a work appropriate hue.

This subtle take on the 2017 trend blends millennial pink with warm blonde and gold tones for a final color that is still undeniably pink, but a bit more wearable.

Desert Rose

Inspired by a flower so resilient that it can survive in the barren wilderness, desert rose hair is truly a sight to see. Your stylist will skillfully blend shades of orchid, onyx, and platinum for a color that looks like a tall glass of water on a hot summer day—refreshing as can be.

Cobalt Blue

If you’re searching for the boldest hair color trend of 2018, look no further than cobalt blue. This breathtaking color somehow manages to be dark and yet stunningly vibrant at the same time. Cobalt blue is not a color for the faint of heart. Once you go blue, you’ll wonder why you didn’t do it sooner.


If you think cobalt blue is too vibrant but are interested in slaying a fantasy color, consider berry. While the violet hue is no doubt a fantasy color, it somehow manages to come off as both subtle and somewhat natural. Ask your stylist to keep your roots smoky for a subtle transition from your natural color to your berry strands.


This color is inspired by the unofficial beverage of America: beer. The golden amber resembles a light and refreshing lager. The bright neutral makes for a color that is flattering on almost every skin tone.


If you gave berry a try and are ready to take your color to the next level, look no further than ultraviolet. The color purple is often associated with royalty, so it should come as no surprise that this hue will make you feel like an absolute queen.


When people think of the color orange, they often think of autumn. However, the truth is the blazing hue is a marvelous hair color choice all year long. From vibrant sorbet to spicy pumpkin latte, there is a shade of orange perfect for you.


Rainbow hair color has been on-trend for the last few years and it’s not going out of style anytime soon. Why settle on one hair color trend, when you can slay them all?

Ask your stylist for a classic ROYGBIV rainbow or mix and match your favorite colors for a one-of-a-kind color.

Sunset Pastel

Breathtaking sunset inspired hair color took over social media last year. The trend is back in 2018, but it’s taken on a slightly more subtle approach.

Instead of painting your hair with bright flashes of orange, red, yellow, blue, and purple, your stylist will use those same colors in their pastel hue. The final result is a color that looks like a sunset straight out of your dreams.