If you’ve spent any time on the Tik Tok app, you know there’s a whole new world of social media influencers out there—and they’re nothing like the polished fashionistas you’re used to seeing on your Instagram feeds. We’ll give you a hint: They’re decked out with face stamps, colorful hair, bright blush, winged eyeliner, and ‘90s-inspired snap clips. If you haven’t guessed it yet, we’re talking about e-girls.
Aside from the boldness of e-girl fashion, what really stands out is their hairstyles. Wondering what e-girl hair is and, more importantly, how to try e-girl hairstyles for yourself? Keep scrolling for everything you need to know.
Good hair day by @maryh.ott.
What is e-girl hair?
Not familiar with the e-girl trend? Here’s a quick breakdown. In contrast to the laid-back, girl-next-door vibe of VSCO girls, e-girls are bold and playful. They’re basically modern-day scene girls (think emo girls from MySpace in 2009, but with a Gen Z twist). E-girl hair is edgy and experimental, featuring colorful face-framing highlights, pigtails, and bold accessories.
Whether you’re an aspiring e-girl or you’re simply a fan of the aesthetic, we’ve rounded up 18 of the hottest e-girl hair trends to give you the inspiration you need.
The Best E-Girl Hair Trends To Try Now
Good hair day by @paolastk.
Micro Accent Braids
If you’re not ready to dive into e-girl hair color, start slowly with these accent braids. Simply gather half-inch sections of hair on each side of your head and create mini three-strand plaits.
Good hair day by @hairologist_jess.
Chunky Face-Framing Highlights
It’s true, chunky highlights are back, but the e-girl version takes the look to the next level. Instead of highlights that softly blend with the rest of your mane, these bleached, face-framing steaks are applied to the front sections of your hair to create a high-contrast look to your all-over color. Extra points if you have dark brown hair!
Good hair day by @hair2dye4.by.crg.
Single Platinum Streak
Not into face-framing highlights? Trust us, one platinum streak is all you need to make your e-girl hair pop.
Good hair day by @liz.colors.
Colorful Face-Framing Highlights
If you really want to recreate the e-girl aesthetic, don’t be afraid to play with color! Instead of blonde, color the front pieces of your hair hot pink. This look is edgy, statement-making, and vibrant—all of the best elements of the trend in one!
Good hair day by @lauramaystevenshair.
Warm And Cool Contrast
E-girl hair color is all about creating contrast, which is why we’re obsessed with this warm and cool-toned purple and yellow combo. Pair your new hue with a matching eyeshadow look to complete your e-girl aesthetic.
Good hair day by @maayanbirnstein.
Colorful Bangs
E-girls love switching things up—which means they can have pink hair one day and blue the next. If you want an e-girl look without commitment, however, now’s the perfect time to try temporary hair color. Use a temporary hair dye to paint your fringe a bold hue while leaving the rest of your mane neutral. The best part? You can wash it out at the end of the day.
Good hair day by @katemcbridehair.
Messy Half-Up Ponytail
Good news: E-girl hair doesn’t need to be complicated! You can take some of your favorite everyday hairstyles and give them an e-girl-inspired twist. Case in point: a messy half-up ponytail. Gather the top half of your hair and secure it into a ponytail as high as you can at the top of your head. Then, loosen the strands framing your face and apply a few spritzes of texturizing spray like L’Oreal Professionnel Tecni.Art Next Day Hair Dry Finishing Spray to complete your look.
Good hair day by @nicolestylesmyhair.
Pigtails
Pigtails are the e-girl hairstyle. Unlike the cutesy pigtails you wore in grammar school, however, the e-girl variation with bright hair colors and accessories makes the look cooler than ever before.
Good hair day by @miloszhairstylist.
Braided Pigtails
Searching for an e-girl hairstyle for natural hair? Opt for these extra long braided pigtails.
Good hair day by @caitlinxfaye.
Long Shag
While e-girl hair is often all about color, the right haircut can truly elevate your look. Ask your stylist for a long shag cut. This on-trend chop will give you short, choppy layers while allowing you to keep your length. Use a texturizing spray like Matrix StyleLink Texture Builder Messy Finishing Spray to add volume and texture to your ‘do while taming flyaways.
Good hair day by @lightenedbylj.
Half-Up Space Buns
Love the look of pigtails but still want to show off your length? You can’t go wrong with half-up space buns.
Good hair day by @hairbykristinamarie.
Bob With Bangs
You don’t need long, flowing locks to perfect your e-girl look. In fact, tons of e-girls are sporting shoulder-length bobs with front bangs. To give your look an extra bit of edge, give baby bangs a try.
Good hair day by @gerilynghaisarzadeh.
Color Blocking
E-girl hair is all about making a statement, which means you shouldn’t settle for just one hair color. To try the color blocking trend, your colorist will apply blocks of color sporadically throughout your mane for a look that allows you to try multiple hues at once and get creative with placement.
Good hair day by @kellyoliviahair.
Skunk Hair
This Cruella-inspired color trend takes color-blocking to the next level. This light and dark contrast can be done many different ways, whether you opt for half-and-half color or bold pops of white around your face-frame and black hair throughout the rest of your mane.
Good hair day by @selenathehairwitch.
Half-And-Half Color
Once one of the biggest alternative music artists in the world stepped out with neon green and black hair, the internet followed suit! We love neon green and black half-and-half hair color. If you’re opting for a color as bold as neon green, you’ll need a shampoo and conditioner system like Matrix Total Results Keep Me Vivid Shampoo and Conditioner in your routine. This system gently cleanses and conditions to maintain the vibrancy of fast-fading hair colors.
Good hair day by @msnataliejean.
Half-And-Half Bangs
Don’t want to commit to a full head of half-and-half color? Ask your colorist for half-and-half bangs, instead!
Good hair day by @thegirlnamedwalter.
Butterfly Accents
E-girls love bold hair accessories like these butterfly clips. The ‘90s-inspired clips look stunning paired with colorful hair.
Good hair day by @thejesjewel.
Barrettes With Middle Part
Diehard Tik-Tokers know that an e-girl is nothing without her signature accessory: metal barrettes. If you’ve ever scrolled through an e-girls profile, you’d likely see at least one video of them wearing pin-straight, middle-parted hair with parallel metal barrettes. To get the look, simply hold your hair flat and secure two barrettes parallel to each other on each side of your head.
Pro tip: Spray your hair clips with hairspray like Redken Control Addict 28 Strong Hold Hairspray to keep them from slipping out throughout the day.
Interested in more expert styling tips? Use our salon locator to book an appointment at a salon near you.
Tecni.Art Next Day Hair Dry Finishing Spray
A dry texturizing spray that creates a weightless, tousled, second-day, disheveled look on all hair types.
Style Link Texture Builder Messy Finishing Spray
A hairspray for achieving a windswept texture.
Total Results Keep Me Vivid Sulfate-Free Shampoo
A sulfate free, gentle shampoo that gently cleanses so hair color remains vibrant.
Total Results Keep Me Vivid Nourishing Conditioner
A lightweight, yet hydrating conditioner that leaves colored hair vibrant, smooth and soft.
Control Hairspray 28
A fast-drying, extra-high-hold anti-humidity hairspray that holds up to 24 hours without residue or flaking.
