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23 Dreamy Hair Colors Perfect For Your Winter Hair Transformation

winter hair color trends

Fall has just begun, and even though we recently shared our top hair colors for autumn, winter will be here before you know it. As temperatures drop and snow begins to fall, many of us plan to stay bundled up all season long. While you may be spending less time out and about, that’s no reason not to upgrade your hair color for a brand new season. After all, with the holidays and seasonal festivities to look forward to, you’ll want your hue to look its best.

If you’re looking to spice up your hair color for the drab winter months, you’ve come to the right place. These are the 23 hottest winter hair color trends to look forward to and once you see them, winter may just become your favorite season of all. From shades of red to shiny and bright blondes, keep scrolling to discover which hue is best for you.

The Best Winter Hair Colors To Try

Good hair day by @stephjannerie.beauty.


Whether you’re walking in a winter wonderland or living somewhere warm and dreaming of a fresh blanket of snow, this icy, cool-toned shade is perfect for your winter hair color change. To achieve snow hair color, your colorist will need to bleach your mane to create the lightest, brightest shade possible. While bleach will always cause some damage, a weekly hair mask like L'Oréal Professionnel’s Serie Expert Absolut Repair Instant Resurfacing Masque can help diminish the look and feel of damage.

You’ll also want to invest in a purple shampoo and conditioner system like Matrix Total Results So Silver Shampoo and Conditioner to keep your hue brass-free between salon appointments.

Good hair day by @lilzthrilz_of_beauty.

Toasted Blonde

If you prefer a warmer, cozier shade of blonde for the colder months, we recommend toasted blonde. This dimensional, warm-toned hue is ideal for all skin tones.

Good hair day by @haircolorkilla.

Mulled Wine

There’s nothing we love more than putting a movie on, snuggling up under a blanket, and drinking a glass of red wine. If cozy wine nights are your winter vibe, we know you’ll love mulled wine hair color. This vibrant shade of red is reminiscent of your favorite brand of merlot.

To keep your mulled wine hue vibrant and fresh between appointments, we recommend adding a shampoo and conditioner system like Matrix Total Results Keep Me Vivid Shampoo and Conditioner to your routine. These formulas help maintain the vibrancy of fast-fading hair colors.

Good hair day by @jeanpierresosa.

Chocolate Almond

Move over chocolate brownchocolate almond hair color is the brunette shade of the season. This dessert-inspired brunette shade with notes of caramel and gold throughout is almost as sweet as the real thing.

Good hair day by @lautrice_shenellhair.

Subtle Auburn

Sure, vibrant red hair colors are stunning, but we love understated crimson shades just as much. If you’re looking for a subtle yet effective way to try red hair this winter, we adore this soft auburn hue. Ask your colorist to blend subtle streaks of auburn throughout a brunette base for a look that’s low-key and low-maintenance.

Good hair day by @makeupbyfrances.

Ultra Violet

Ultra violet is the opposite of subtle, so if you’re someone who loves to make a bold statement, this vivid cool-toned purple should be at the top of your to-try list. Ultra violet looks best with intense shine, so be sure to use a hair oil like Kérastase Elixir Ultime L’Huile Original Hair Oil to add shine while deeply nourishing your strands.

Good hair day by @jjulietbeauty.


If the holidays are your favorite part of the winter season, you’ll love a dark green hair color. Add star embellishments to your Christmas tree-inspired hue for a festive touch.

Good hair day by @dbellx22.

Pumpkin Spice

If you’re one of those people that drinks pumpkin spice coffee all year long (same), you’ll be happy to know that this fall hair color is equally as stunning for winter.

Good hair day by @aaashleee.


For those who always struggle to decide between brunette and blonde, bronde hair color offers the best of both worlds. Keep your bronde hue in tip-top shape between appointments with a color-toning shampoo and conditioner like Redken Color Extend Brownlights Shampoo and Conditioner. This system helps eliminate brass and orange undertones in lightened or natural brown hair.

Good hair day by @gerilynghaisarzadeh.

Red Velvet

We love baking in the winter, so it should be no surprise that red velvet hair color is one of our top shades of the season. This delectable, cool-toned red is made for pale skin tones.

Good hair day by @sharnellb.colorist.

Dirty Brunette

Dirty brunette hair is the hair color trend we just can’t get enough of year after year. This take on bronde is the perfect way to bring warmth to your brunette locks for the winter months.

Good hair day by @mannie_mak.

Copper And Amber Highlights

Edge into red with copper and amber highlights. These on-trend ginger shades come together to create a rich and dimensional hue that will instantly warm up your mane for winter.

Good hair day by @taylorhardeehair.

Metallic Pink

There are ways to make pink hair work all year round and when the temperature starts to drop, we favor this metallic variation of the shade. Amp up your hue with a few spritzes of shine spray like Redken Shine Flash Hair Spray.

Good hair day by @lifewithjoeamo.

Dark Blue

If you want to try an icy shade for winter without going full-on platinum, this dark blue hue is a great choice.

Good hair day by @stephjannerie.beauty.

Face-Framing Highlights

Heads up, ‘90s babies! If you’re obsessed with nostalgic hair trends, these face-framing highlights are the perfect choice for you. Opt for high-contrast blonde streaks against a brunette base to recreate this look.

Good hair day by @hairbycasondra.


Cinnamon hair color is the breakout shade of fall 2020, and we predict the reddish-brown hue will still be going strong long into 2021.

Good hair day by @____________han.

Mushroom Brown

If you prefer your brunette shade to look ashy and cool as opposed to warm and chocolatey, you can’t go wrong with mushroom brown hair. This ashy brunette has grayish undertones, so those with cool undertones in their skin will find this hue particularly flattering.

Good hair day by @hairbyericmatthew.

Chocolate Cherry

Chocolate-covered cherries are two treats that go great together—and chocolate cherry hair is no different. This masterful blend of rich chocolate brown and deep cherry red will be the center of attention at all of your holiday parties.

Good hair day by @kaitlincolourist.

Pop Of Color

If you love vibrant hair colors but aren’t looking to switch up your whole look, ask your colorist to give your strands a pop of color. Whether you opt for technicolor highlights or aqua-dipped ends, you’ll have all of the fun of a fantasy shade without the tedious upkeep.

Good hair day by @themaneartistry.

Dark Hair With Highlights

You don’t need to change your look completely to upgrade your winter style. All it takes is a few strategically placed highlights. Dark hair is a wintertime staple, but adding highlights is the easiest way to liven up your dark locks.

Good hair day by @slim_color.


If you love your dark brown hair but are looking for a subtle way to bring warmth to your color this winter, look no further than gingerbread hair. This stunning combination of deep brown and rich auburn looks fantastic on everyone!

Good hair day by @jas_ana.


Espresso hair color is rich, dark, and bold—just like your morning coffee on a cold winter day. This nearly-black shade of brown is a winter staple year after year, so you won’t regret trying the look for yourself!

Good hair day by @gabrielleroccuzzo.

Cold Brew

Cold brew may be our favorite summer drink, but we can’t get enough of cold brew hair for wintertime. Swap your regular shampoo and conditioner for the Matrix Total Results Brass Off Shampoo and Conditioner to help keep any unwanted brassiness at bay.

Interested in trying a winter hair color? Use our salon locator to book an appointment at a salon near you.

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